That Would Surprise and Shock Us
“What would be informative, exceptional, exciting for us would be a standstill situation: to find the same newspapers on our breakfast tables every day or to see the same posters on city walls for months on end. That would surprise and shock us. Photographs permanently displacing one another according to a program are redundant precisely because they are always “new”, precisely because they automatically exhaust the possibilities of the photographic program. This is therefor also the challenge for the photographer: to oppose the flood of redundancy with informative images”.
Vilém Flusser: Towards a Philosophy of Photography, Reaktion Books Ltd, London 2000.